The WOMMY Awards are the premier industry recognition of word of mouth marketing.
The WOMMY Awards will honor the most inspiring and innovative work of the last year.
Submissions for the 2017 WOMMY Awards open on January 1, 2017.
WOMMY Award Categories
Recognizing the best employee, brand or customer advocacy marketing program to achieve a business outcome.
Recognizing the best word of mouth communication program to introduce a new product or service.
Recognizing the best word of mouth marketing program for an existing product or service.
Cause Marketing Award
Recognizing the best use of word of mouth to support and promote a cause or a proactive community service.
Recognizing the best customer engagement program.
Recognizing the most effective, creative use of an influencer marketing program to achieve a business outcome.
Recognizing the most effective integration of research into word of mouth marketing and/or social media marketing strategy.
Recognizing the best integration of offline and online word of mouth marketing for identifying, targeting, engaging, amplifying, and/or tracking influencers across word of mouth and social media marketing.
GRAND WOMMY Award
Recognizing the most outstanding overall entry from the gold winners in each of the nine award categories as the best-in-show champion.
Technology Implementation Award
Recognizing the best implementation of technology in identifying, targeting, engaging, amplifying, and/or tracking influencers across online and offline word of mouth and social media marketing.