The FTC, Native Advertising & Consumer Privacy: 
Expert Insights on What's New and What's Next

Wednesday, September 21, 2016 | 8:30 am – 12:00 pm

Join 100 of your peers at this half-day networking and educational program showcasing the brightest word of mouth and social media marketing industry thought leaders. They'll share best practices and insights on what’s happening now (and next!) to elevate your ethical Influencer & Advocacy Marketing and increase your brand's effectiveness.

TALK Tour
Supporting Sponsor

Sprout Social

Washington, DC
Event Host

Ogilvy

8:30 - 9:00 am — Registration / Light Breakfast

9:00 - 9:15 am — Welcome and Opening Remarks

tonydiresta_125Anthony DiResta, Partner at Holland & Knight

9:15 - 10:00 am – Legal Compliance and Ethical Industry Standards: Hear from the brands

Aba Rogers_Cola-Cola_125x161Aba Rogers, Counsel, Worldwide Marketing Legal at The Coca-Cola Company Devin Redmond_125x161Devin Redmond, VP & GM, Digital Security & Compliance at Proofpoint tonydiresta_125Anthony DiResta, Partner at Holland & Knight

10:00 - 10:45 am – Featured Keynote

maryengleMary Engle, Associate Director for Advertising Practices at Federal Trade Commission

10:45 - 11:15 am — Networking and Refreshment Break

11:15 am - 12:00 pm – Native Advertising Panel

Mark Bisard, VP & Senior Counsel, General Counsel's Office at American Express Kwamina Thomas Williford_125x161Kwamina Thomas Williford, Partner at Holland & Knight

12:00 pm: Adjournment

Request an invitation

Bookmark this page or subscribe to WOMMA alerts to learn about speakers as they are announced.

The WOMMA TALK Tour brings exciting opportunities to Think, Advocate, Lead and Know to key locations around the country. Loaded with essential information about Influencer & Advocacy Marketing, Research & Measurement, or Ethics & Compliance, these sessions also deliver lively face-to-face networking to senior-level marketers in the trenches.


Next Up on the TALK Tour

TALK Influence @ Ketchum, San Francisco
Friday, October 14, 2016 | 9:00 am – 12:30 pm

TALK Influence @ Spredfast, Austin
Thursday, January 26, 2017 | 8:30 am – 12:00 pm

TALK Influence @ Ogilvy, New York
Thursday, October 26, 2017 | 9:00 am – 12:30 pm

Sponsor the TALK Tour or Host a City TALK Event

Contact WOMMA Director of Development Leah Marshall at leah@womma.org to customize a sponsorship package to achieve your marketing goals, or download the 2016 WOMMA Sponsorship Guide here.