Your exclusive 24/7 resource for essential word of mouth and social media marketing information.

Available only to WOMMA members, the WOMMA Member Center offers you immediate access to comprehensive guidelines and the latest insights concerning:

  • Influencer & Advocacy Marketing
  • Research & Measurement
  • Ethics & Compliance

From practical, step-by-step tools for kickstarting your WOM efforts to proven ideas and success stories by marketing thought leaders, WOMMA is here to fuel and inspire you to take your business to the next level. Bookmark this page and check back often to learn what’s new!

Specifically, the Member Center is your premier source for timely solutions to the toughest WOM challenges facing your brand in such areas as:

  • Content and Marketing Strategy
  • Social Media and Digital Marketing
  • Customer Service, CRM and Customer Experience
  • Brand and Integrated Marketing
  • Business Development, Account Management and Sales
  • PR and Corporate Communications
  • Compliance Management and Legal
  • Marketing Research, Consumer Insights and Innovation


User Inspired Content is the Future of Influencer Marketing
November 15, 2017 | 12:00 PM - 1:00 PM CDT

Register now


Access invaluable WOMMA resources including whitepapers, recorded webinars, conference presentations, guidebooks, case studies and more. All assets have been organized under the three pillars of WOMM. Note that assets may appear under multiple pillars.

Recorded webinars are available in the webinar library.