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Latest Updates: Member News RSS

  • WOMMA Members in the Spotlight

    Pat McCarthy 10:03 am on March 18, 2010 | 0 Comments Permalink | Post Your Comment!
    Tags: Member News

    We are proud to announce our newest member:

    CEI-Star

    Bazaarvoice announced that Dev Ittycheria has joined the Bazaarvoice Board of Directors. Ittycheria, who co-founded BladeLogic and led the company’s successful IPO in 2007, most recently served as president of the Enterprise Service Management (ESM) division of BMC Software where he was responsible for a business with $1.2 billion in annual revenue.

    Ikea has selected Ogilvy & Mather to handle its integrated-communications account. See the full story here.

    VIPdesk was highlighted as a great option for those who work at home in a USA Today article. Read it here.

    VIPdesk was featured in an article titled “Find legitimate work-from-home opportunities online” in Friday’s USA Today.  This article was written by Kim Komando, author of the nationally syndicated “Cyber Speak” column and a long-time friend of VIPdesk.  You can read the entire article here.

    Local Washington DC’s Fox affiliate aired a piece last week on “Legitimate Work at Home Online Jobs” that featured VIPdesk.  AOL’s Consumer Advisor Regina Lewis reviewed five work-at-home opportunities, with VIPdesk serving as the ONE and ONLY virtual contact center provider that she featured!  View the clip online here.

    EARTH DAYS will premiere on Earth Days’ Facebook Page utilizing the Social Screening™ Application created by Brand Networks, Inc. Read the full story here.

     

  • WOMMA Members in the Spotlight

    Pat McCarthy 10:33 am on March 11, 2010 | 0 Comments Permalink | Post Your Comment!
    Tags: Member News

    Amway as the 2nd best Online Retailer based on conversion rates on Marketing Charts. See the full top ten list here.

    Member Webinars:

    Lithium webinar: Tap Into the SEO Goldmine – The Customer Network

    Date: Wed., March 17, 2010
    Time: 2:00 PM ET
    Register Here: http://bit.ly/c6Kr6l

    Get Satisfaction Webinar: Get Satisfaction Social Engagement Hub for Facebook

    Join Scott Hirsch of Get Satisfaction and Tyler Willis of Involver for this free webcast introducing the Get Satisfaction Social Engagement Hub, a powerful new app designed specifically to help brands deepen consumer engagement and get more value their Facebook fan pages.

    Date: Tues., March 16, 2010
    Time: 2:00 PM ET
    Register Here: https://www1.gotomeeting.com/register/177273473

    Facebook recognized WOMMA members Context Optional, theKbuzz, and Brand Networks as preferred consultants. See the full list here.

    DEI Worldwide hired veteran marketing executive Chad Alger as their Vice President of Strategy for their Chicago Office. With more than 15 years of experience on both the agency and brand side, Alger will be instrumental in developing social media strategies for DEI’s current roster of clients, including Chicago-based Kraft Foods, in addition to expanding new business efforts in the U.S. and abroad. Read more about Chad and DEI Worldwide here.

    Ant’s Eye View has expanded once again, this time building a new anthill in Silicon Valley. That makes two expansions in as many quarters. Congratulations! Read all the details here.

    Zooppa has just released a free white paper “10 Tips for Running a Video Contest for Your Advertising”.  Zooppa is the world’s largest source of user-generated advertising and share their experience from nearly 100 campaigns for clients like Google, Nike, Hershey’s, Mini Cooper and Microsoft in their latest white paper. Download it today!

     

  • WOMMA Members in the Spotlight

    Pat McCarthy 10:55 am on March 4, 2010 | 0 Comments Permalink | Post Your Comment!
    Tags: Member News

    WOMMA is proud to welcome our newest members:

    Tgarage
    re:group
    Wantsa
    NetApp
    The Word of Mouth Company

    PromoWorks®, the nation’s leading provider of direct-to-consumer product sampling and shopper engagement events, and House Party™, the leader in in-home-and-digital marketing programs and a WOMMA member, has announced they have formed a strategic partnership to provide offerings for brand marketers that link in-store sampling and in-home marketing via completely new customized programs. Read the all the details in the full press release here.

    Last Thursday at a ceremony in Palo Alto, Lithium was awarded with the Telecom Council’s Edison Award for Most Innovative Startup! The Service Provider Forum (SPIF) within the Telecom Council reviewed over 100+ start-ups at local Telecom Council meetings throughout 2009. This membership includes 20 of the world’s largest carriers, representing over 2 billion subscribers. Congratulations Lithium! Read all the details in the full press release here.

    Kelley Drye & Warren LLP, is holding a presentation titled “A New Legal Frontier for Social Media”

    Date: March 10
    Time: 3:00 pm – 5:00 pm
    Where: Kelley Drye & Warren LLP, 101 Park Ave., New York, NY 10178
    About Kelley Drye & Warren LLP: http://www.kelleydrye.com/home
    To register, email Kathleen Yarborough at admin@accgny.com

     

  • The Four Corners of Social Media

    Pat McCarthy 11:08 am on March 3, 2010 | 0 Comments Permalink | Post Your Comment!
    Tags: Member News,

    fanscape-whitepaper

    Reconciling the possibilities of social media with the realities of your business problems is often difficult. WOMMA member Fanscape released a whitepaper today that gives clear and concise insight into four applicable uses of social media as a business solution: Marketing, PR, Market Research & Customer Service. These four departments can benefit greatly from social media if it is done correctly. For marketing and PR, it can build a ‘do it yourself’ option of disseminating information. Social media helps you find the right people to build relationships with. This network then becomes a great sampling ground for market research and a safe harbor for customer research. This whitepaper outlines each of these in depth.

    Download the “4 Reasons to Use Social Media for Your Business” at Fanscape’s Blog

     

  • WOMMA Members in the Spotlight

    Pat McCarthy 11:30 am on February 25, 2010 | 0 Comments Permalink | Post Your Comment!
    Tags: Member News

    WOMMA is proud to welcome our newest member:

    The Word of Mouth Company

    Mr Youth has just received high honors in one of Fast Company’s annual compendiums, making our way onto the list of the Top 10 Most Innovative Advertising & Marketing Companies. Read the full story here.

    Governing Member Edelman is named Adweek’s Public Relations Agency of 2009. Read why Adweek chose Edelman in their award write-up here.

    To celebrate their 25th anniversary, Empower Media Marketing is doing 24 hours of charity for The Brighton Center – a non-profit agency offering family support services throughout Northern Kentucky. More than 150 Empower employees will be cleaning, renovating or spending quality time with some of the people The Brighton Center helps. See all the details here.

    Keller Fay Study Finds Vancouver Olympics Coverage Is Stimulating Millions of Conversations About Advertisers’ Brands. See all of their findings here.

    Lithium Technologies Partners with Sapient to Deliver Social CRM and Customer Communities. Read all the details about the partnership here.

    Social Media Group was selected as the social media partner for Beaujolais wines in U.S. market. Congratulations on this tasty contract! See the all the details here.

     

  • WOMMA Members in the Spotlight

    Pat McCarthy 10:52 am on February 18, 2010 | 0 Comments Permalink | Post Your Comment!
    Tags: Member News

    WOMMA is proud to welcome our newest members:
    PETCO Animal Supplies
    Context Optional
    XPLAIN
    Pronto Communications
    WOMfire
    Jack Morton Worldwide

    WOMUK, our friends across the pond, are holding another Espresso Breakfast. The topics of discussion are:
    • What does true WOM success mean?
    • Six of the best case studies of the year
    • How WOM is evolving into the new decade and how brands can get involved

    The event is FREE to both Members and Non-Members. To register reply to this email or email julian.ferguson@tiscali.co.uk
    For details about membership visit http://www.womuk.net or email julian.ferguson@tiscali.co.uk

    Date: 24th February 2010
    Register & Breakfast: 8.30am
    Presentation: 9 - 10.30am
    Venue: GolinHarris, Fox Court, 14 Gray’s Inn Road, London,WC1X 8WS

     

  • Members in the Spotlight

    Pat McCarthy 1:06 pm on February 11, 2010 | 0 Comments Permalink | Post Your Comment!
    Tags: Member News

    House Party organized the biggest Game Day-watching event of the year. 1,400 Verizon FiOS TV subscribers across the country will took part in the Verizon FiOS Game Day Viewing Parties on Sunday. The parties recruited passionate FiOS fans to host simultaneous in-home football-watching get-togethers for friends and neighbors on the biggest pro-football day of the year. The parties enabled Verizon to show off FiOS TV’s stunning, pure HD picture-and-sound qualities by engaging customers directly. Great work House Party!

    Oneupweb’s Founder and CEO Lisa Wehr was named 2010 Enterprising Woman of the Year by Enterprising Woman Magazine. Congratulations Lisa!

    Leaders in marketing and social media will judge a user-generated public service announcement competition on Zooppa for the Chief Marketing Officer (CMO) Council’s “Pause to Support a Cause” initiative. The campaign ran on Zooppa.com (http://zooppa.com/contests/pause-to-support-a-cause), a web platform for brands to crowdsource user-generated advertising. Hundreds of video, print design and banner ads were submitted by Zooppa’s growing global community of 54,000 people through February 5th, 2010 in support of the newly launched CMO Council campaign (http://www.surveyforgood.org). Great work Zooppa

    Our friends at WOMUK are having another Espresso Meeting on Feb 24.
    Date: 24th February 2010
    Register & Breakfast: 8.30am
    Presentation: 9 - 10.30am
    Venue: GolinHarris, Fox Court, 14 Gray’s Inn Road, London,WC1X 8W
    The event is FREE to both Members and Non-Members. To register reply to this email or email julian.ferguson@tiscali.co.uk
    For details about membership visit http://www.womuk.net or email julian.ferguson@tiscali.co.uk

     

  • Members in the Spotlight

    Pat McCarthy 11:48 am on February 4, 2010 | 0 Comments Permalink | Post Your Comment!
    Tags: Member News

    WOMMA is proud to welcome our newest member: VeraWOM Digital Marketing

    Lithium Technologies, the leading provider of Social CRM solutions to power the customer network, announced on Tuesday a more than 100 percent growth in annual recurring revenue for 2009, demonstrating the company’s leadership in the Social CRM and community platform marketplaces. Rapid customer expansion, thought leadership in Social CRM, and new product introductions all served as fuel for tremendous growth. Coupled with its recent Series C funding, these drivers propel Lithium’s momentum into 2010, as the Social CRM market opportunity expands.

    Read the full press release here: http://bit.ly/9Z4Uz8

    GasPedal is opening an Austin office to compliment their existing Chicago office. Don’t worry, much of their staff will continue working in the city of big shoulders, but Austin is just too cool to miss. Want to know why? Hear it from Andy himself:

    * Austin is booming and it’s a great town for small business.
    * The social media/startup scene is very hot there and we want to share in that energy.
    * I’ve been in big cities for the last 20 years, but I grew up in Milwaukee and want to raise the kids the way I grew up.
    * Better BBQ. (Sorry, Chicago.)
    Read more about the new office here: http://www.damniwish.com/2010/01/were-opening-up-an-austin-office.html

     

  • Members in the Spotlight

    Pat McCarthy 11:56 am on January 28, 2010 | 0 Comments Permalink | Post Your Comment!
    Tags: Member News

    WOMMA is proud to announce our newest members:
    Lithium Technologies
    Valle Italia

    The following WOMMA member companies made Fortune’s list of 100 Best Companies to Work for in 2010: Intuit, General Mills, Marriott International, American Express, CarMax, Microsoft, Quicken Loans, & Google. Congratulations to them and especially their employees!

     

  • Dave Kerpen of theKbuzz Interviews Ashton Kutcher

    Pat McCarthy 11:51 am on January 22, 2010 | 0 Comments Permalink | Post Your Comment!
    Tags: Member News

    They discuss why Aston is so popular on Twitter and what brands can learn from his experience. See the video on theKbuzz’s blog

     

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