Shareaholic analyzed data from 200,000 publishers that reach 260 million unique monthly visitors monthly. In terms of referral traffic, Pinterest rose from 2.5% in December to 3.6% in January. One percentage point – no big deal right?
If influence is judged by the actions you can get your community to do, then Pinterest is highly influential. And brands are taking note. Already, social all stars like Whole Foods, Gap and Nordstrom have set up pinboards.
Key Takeaway: Pinterest is young and there’s still some space on the ground floor. Consider integrating it into your content strategy.
Read more about Pinterest at Brian Solis’ blog
