We’re proud to welcome out newest member:

Barkley

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Blue Calypso and Collective Bias Announce Word-of-Mouth Marketing Partnership

Blue Calypso, Inc. announced that it has launched a strategic partnership with Collective Bias, a leading shopper media company, to drive revenue opportunities for its Social Fabric(R) community of bloggers and increase content syndication channels for its clients. Blue Calypso’s Calyp(R) is a patented mobile social marketing and advertising platform which helps businesses amplify advocacy by empowering consumers to endorse the brands they love by sharing advertising campaigns of interest throughout their social communities. Endorsers receive rewards in cash as well as brand loyalty perks and experiences for sharing their endorsements.

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Dachis Group is hosting a cocktail reception to engage participants in a discussion about Social Business performance measurement and the Social Business Index. The Index, which launched to the public in September, provides ongoing real-time ranking, analysis, and benchmarking of Social Business adoption and performance of the most connected and engaged companies based on Dachis Group’s Social Business Intelligence as a Service (SBIaaS) data services platform. There will be a short presentation on the Social Business Index followed by a discussion on performance measurement.

What: Dachis Group Social Business Index Inside Scoop

When:  Thursday, December 8 at 6:00pm - 8:00pm

Where: The James Hotel | 55 East Ontario, Chicago, IL

If you are interested in attending, please register here. We encourage you to complete your registration as soon as possible as attendance to the Social Business Index Inside Scoop is by invitation only and spots are limited. This invitation is intended for the recipient only and is not transferable or to be forwarded.

Please contact Amanda Johnson at amanda.johnson@dachisgroup.com with any questions.