Sometimes, your day can go a little easier if you have one single goal in mind. And so I’m declaring today to be Get Savvy Monday. Spread the word…

There are many ways to get savvy. Two that always help me are listening/interacting with really smart people and examining the latest research. I found two great resources that do just that.

These are smart people (via Eloqua)

Christian Oestlien – As a manager on the Google+ project, Christian tweets from the frontlines of social media development.

John Ellett – CEO of digital marketing agency nFusion, John finds great content on the digital world.

Vicky Brock – A board director for Web Analytics Association, Vicky provides keen insight into web analysis.

These are smart research studies (via Ad Age)

“It only takes 20 people to bring an online community to a significant level of activity and connectivity.” (Ning via TheNextWeb)

“Mobile is one of the fastest-growing platforms in the world. With 40% of U.S. mobile subscribers regularly browsing the internet on their phone and a projected 12.5% of all e-commerce transactions going mobile by the end of the year, it’s a channel that you need to be aware of. According to Google, mobile web traffic will surpass PC traffic by 2013.” (60 Second Marketer)

“An average of 40 percent of the traffic to the top 25 news sites comes from outside referrals, the study found, with Google Search and, to a lesser extent, Google News the single biggest traffic driver.” (via AFP)

More research here.

And if you want to continue learning, WOMMA has an online certificate course starting July 26 that focuses on satisfying the social customer. Learn more here.

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