I’ve been a big fan of Dan Zarrella for some time now. He does a lot of great work for HubSpot as their social scientist. KISSmetrics used Dan’s data to create a nice infographic.
Peak hours for attracting click-throughs are 6am, 11am, 5pm and 7pm (read: before breakfast, before lunch, before dinner and after dinner):
Facebook wasn’t left out of the data. Sharing peaks at around noon.
Key Takeaway: These data hold their weight, but be sure to continue experimenting with timing. View these as a guide. Every community is different.
See the full infographic and read more at Ragan and MediaBistro







