The Yankees, love them or hate them, have essentially banned iPads from their stadium. Don’t ask my why. But one teams policy is another’s opportunity.
The Hudson Valley Renegades, a minor league team, decided to host iPad Mondays. Fans get in for free when they bring their iPad. This is a great example of how to create a talkable buzz that also converts on participation. Not only do they get dozens if not hundreds of happy patrons in the stadium, but they also offer iPad training at the “ReTweet booth.”
Key Takeaway: Even a Goliath can have a chink in the armor. Take advantage of your competitor’s mistakes no matter what their size.
Read more about iPad Mondays at MGH Now
