A lot of people sign up for every new social media network whenever the site is headlining all the papers. At first, the new experience fun and exciting. But over time, a lot of people are finding that checking their Facebook, MySpace, Linkedin, Twitter, et cetera account everyday becomes a burden. Enter social media management. Yes, it has gone that far. To manage your accounts, you need to assess what you want to use them for. If you are on a site like Linkedin, which is geared toward business relationships, keep your friends off of it. Sites like Facebook are okay for business, but if you keep it to your friends, you won’t have to repeat everything done on Linkedin. It’s all about using the right tool for the interaction.

The full story at Mashable:
http://mashable.com/2009/07/30/social-networking-overload/