The WOMMA membership has recently received three member requests to open the following item of the WOMMA Ethics Code for review and member discussion: “We stand against marketing practices whereby the consumer is paid cash by the manufacturer, supplier or one of their representatives to make recommendations, reviews or endorsements.”
The comment period will be open from June 1 to June 30, 2009. The Living Ethics Blog is available for commentary regarding the aforementioned issue.
Please post your comments concerning this issue at http://womma.org/ethicsreview/
Watch our WOMM-U FTC Session at http://womma.org/downloads/wommu09/videos/ftc/
WOMMA strongly encourages members, interested parties, and consumers to submit comments on this issue. This issue will be held in abeyance for a period of 60 days. All of this information will be publicly stated on our web site to ensure the entire process is clear, conspicuous, and transparent. In addition, after the comment period has ended, the WOMMA board will take all communication/discussion on the topic and render a final and binding decision.
If there are any questions or concerns about this process, please contact Kristen Smith, Executive Director of WOMMA, at Kristen@WOMMA.org or at 312-853-4400, x202.