National Geographic, known worldwide for its breathtaking coverage of our planet, has ventured deep into the jungles of social media. By hitting every major online social venue, they have connected with their avid fans, nearly half a million on Facebook and 150,000 on YouTube. Their strategy of not only posting but also interacting with the public has created a fun, searchable and regularly updated place to find world-class nature videos. Simply by keeping up to date with the latest in social media, they’ve found a way to keep their fans excited and talking about their magazine, website and TV station.
The full story at Ignite Social Media:
http://www.ignitesocialmedia.com/social-media-marketing-example-national-geographic/
