By incorporating Second Life into their multi-media communication and educational programs including inworld events and a vast array of immersive simulations and 3D exhibits, NOAA, the National Oceanic and Atmospheric Administration, has found meaningful and profound ways to reach new audiences—in the virtual world and in the physical one. According to Eric Hackathorn, NOAA’s Virtual Worlds Program Manager, “You can read about a tsunami in a textbook or you can experience one in a virtual world. I (Eric) believe that the virtual experience has a greater impact.”
The full story at Sluniverse:
http://www.sluniverse.com/php/vb/news-feeds/28750-second-life-blog-case-study.html
