Financial Times columnist Emma Jacobs does not bemoan the fact that her fellow Britons are not creating an overabundance of “why-me” blogs. Jacobs realizes that where there may be a dearth of quantity, there is no shortage of quality.
The latest viral internet sensation in Britain is an anonymous letter written to Sir Richard Branson himself, chairman and czar of Virgin [and for the purposes of the letter, Virgin Atlantic Airways]. The hilarious note (read the letter here) complains about the utter lack of food quality on a Virgin Atlantic flight from Mumbai to London.
Some highlights include,
“Ironically, by the end of the flight I would have gladly paid over a thousand rupees for a single biscuit following the culinary journey of hell I was subjected to at the hands of your corporation.”
and,
“Now I know what you’re thinking. You’re thinking it’s more of that Baaji custard. I admit I thought the same too, but no. It’s mustard Richard. MUSTARD. More mustard than any man could consume in a month.”
The letter is sticking, and the WOM of the disaffected is spreading. In the last month alone, Virgin’s press office has received more than 150 phone calls complaining of similar “culinary hells.”
The full story at Financial Times:
http://www.ft.com/cms/s/0/97faec30-ee6e-11dd-b791-0000779fd2ac.html


