If your company has a burgeoning influencer marketing program, or if you are just starting conversations about developing a influencer campaign, you don’t want to miss this call. Presented by the co-chairs of the Influencer Marketing Task Force, WOMMA will present its Influencer Handbook, which focuses on defining influencers and influencer marketing; identifying influencers; influencer marketing guidelines; as well as suggestions for working with influencers.
This call is scheduled for Thursday, Dec 11, at 2:00 p.m. CST, and is designed for brands and nonprofit organizations only. Please send your RSVP to membership@womma.org to receive the power point and dial-in information.
Brands and Nonprofits should RSVP for this call by emailing: membership@womma.org
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Summit Video Library for WOMMA Members

The Word of Mouth Marketing Summit and Research Symposium of 2008 has, sadly, come and gone. But, the content lives on! We know we have great speakers at our conferences, so we decided to capture their splendor. As a thank you to our members for their constant support of WOMMA, we have made videotaped sessions available to our members.
Hear from brands such as: Zappos, Intuit, Microsoft, and Kraft. We know we can not recreate the amazing networking opportunities and live Q & A sessions. So we hope that next go-around, you’ll be there with us.
The videos can be found at http://womma.org/summit08/video