Member-Hosted Webinars

WOMMA’s membership base is comprised of some of the most innovative brands, agencies and service providers committed to progressing the word of mouth marketing industry through advocacy, education and ethics. As industry experts and the most talented practitioners, they provide a wealth of knowledge and insight to help other members and organizations become successful.

Member-hosted online webinars are an excellent way to share your knowledge and expertise on a WOMM topic. They’re also a great way for you to showcase your company as part of WOMMA’s ever-expanding educational curriculum. WOMMA Webinars are free to attend.

Want to host a webinar? Please contact membership@womma.org or call 312.577.7610.



Social Strategies that turn Customers into Fans

December 6, 2017 (Wed) | 12:00 PM – 1:00 PM (Central)

It’s beyond broadcasting; it’s creating an experience.

When it comes to building out strategies for engaging with our customers on social, it is crucial to create a meaningful and personal experience at the right digital moment. What does that mean? It means delivering a compelling, relevant, and powerful message to your customer- or prospective customer- on the channel they are on, at the right time. Simply sharing a tweet won’t satisfy a customer, but providing them with opportunities to engage and interact with your brand will prove long-term results, if you play your cards right.

It is no secret: building and maintaining good relationships with people is imperative to customer loyalty and retention. People do not want to be targets; people desire genuine connection. Join us for this webinar to learn how to:

• Create authentic interactions on digital channels
• Leverage social technologies for complete customer care
• Develop social strategies that are sure to surprise and delight
• Build long-term relationships with customers that will drive true results

Register Here


How Experts use Search Trends and Platform Insights for Successful Influencer Marketing Campaigns

December 13, 2017 (Wed) | 12:00 PM – 1:00 PM (Central)

Do you wonder why your influencer marketing may be failing? The secret weapon in any influencer marketing campaign is the strategy that informs the content that ultimately gets created. Learn how the experts use search trends and platform insights to create influencer campaigns that engage consumers and generate multitudes of views among your preferred demographic.

In this webinar you will learn to create strategic influencer marketing content that:
• Sways opinions and sparks conversations among your target audience
• Increases brand curiosity and loyalty
• Boosts sales during critical time periods

Register Here