Justify Your Trip

Justify Summit: Get Buy In & Bring Clients


WOMMA Summit 2011 is, undoubtedly, the best way to make sure you get the most from your investment in word of mouth marketing and social media education. With two full days of sessions, networking, and more, it's the pinnacle WOM conference of 2011 - an event the most successful WOM practitioners consider a can't-miss.

In fact, 84% of last year's Summit attendees who answered our survey believe they can use the information learned to increase their company's revenue and profitability and discovered solutions to their WOM challenges and problems. Other significant takeaways from last year's attendees:

  • Almost 90% of last year's attendees said they are very likely to attend Summit again
  • 85% of last year's attendees would recommend the WOMMA Summit to a friend/colleague
  • 86% agreed Summit was a good use of their time
  • 92% agreed Summit was a good value for the cost

If you have to first convince your boss it's worth your time and the company's money to go, you're not alone. Or if you have clients you know should attend but are just not responsive - we know how you feel. Here are several tools you can use to help make your case. Download and customize the letters below as you see fit, adding immediate problems you'll be able to solve and long-term initiatives you'll be able to implement.

Buy-In Resources