WOMMA TALK Influence Chicago 2017

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June 14, 2017 | 8:30 AM – 12:00 PM | Chicago, IL | Request an invitation Join 100 of your peers in downtown Chicago for a half-day networking and educational event showcasing the brightest word-of-mouth and social media marketing industry thought leaders. This event will cover the social media marketing campaign leading up to the failed event and if the …

Announcement: WOMMA Leadership Transition

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Dear WOMMA community, We wanted to take a moment and share that a planned leadership transition at WOMMA has taken effect. Several months ago, Harvey Morris came to the board and asked us to put together a transition plan as he wished to focus more on his personal life and well-being. He has been a tremendous leader for the organization …

New Member Spotlight: SOME Center for Employment Training

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SOME (So Others Might Eat) is an interfaith, community-based organization based in Washington D.C. that exists to help the poor and homeless. SOME Center for Employment Training (CET) is the District’s most comprehensive job training program for poor and homeless adults. We recently spoke with with Emily Price, Director of CET, and Maria James, Marketing & Communications Coordinator. Can you tell us …

WOMMA Response to Fyre Festival Disclosures

Stephanie Bankhead All Things WOMM 0 Comments

Important Message from Spike Jones, WOMMA Board Chair Greetings WOMMA Family, You have undoubtedly read and heard about the recent debacle that is the Fyre Festival. The wake of destruction is a wide one. And while we watch the aftermath playout on social media, in the press and in court, I wanted to touch base on a couple of things …

The Unmetric Brand Report (Vol.5)

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This is a sponsored nine-part content series from Unmetric looking back at engaging social media campaigns. Keeping up with what is going on in the social media sphere is no easy task. There’s a new topic or a fad that crops up every hour of every day. While some trending topics and events like April Fool’s Day are easy game …

New Member Spotlight: Influenster

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  About Influenster Influenster is a product discovery and reviews platform that helps more than 3 million socially savvy consumers find and test new products as well as get advice to making better shopping decisions. With over 14 million reviews on our platform (99% of them not generated from product trials), consumers use Influenster to explore the latest products, gain …

TALK Tour Austin 2017

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This is a free event and space is limited. Truth #1: McKinsey & Company found that companies are 56% more profitable when women hold executive positions. Truth #2: Stanford University found that 57% of women leave the workforce. How can we reconcile these two facts? And how can we shift the trajectory of the future? This panel of women in …

How to Create Content for a B2B Brand

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In the world of digital marketing, the crux of any strategy is content and sharing relevant information. Whether it’s blog content, videos, Slideshares or even simple images, it’s all about creating content that is relatable and easily consumable. On social media in specific, content needs to be conversational, engaging and brief. While brands from ‘sexier’ industries have no trouble creating …

World Economic Forum and the Future of Healthcare

Blake Cahill All Things WOMM 0 Comments

The World Economic Forum Annual Meeting in Davos-Klosters remains the foremost creative force for engaging the world’s top leaders in collaborative activities to shape the global, regional and industrial agendas for each year. For those that don’t know, WEF is attended by an elite group of international influencers and leaders from the world of business and politics. This list is …